Halifax formally the Halifax Regional Municipality(HRM), is the capital of the province of Nova Scotia, Canada. The metropolitan area had a population of 390,096 in 2011 with 297,943 in the urban area which is a major economic centre in eastern Canada with a large concentration of government services and private sector companies. Halifax serves as the business, banking, government and cultural centre for the Maritime region. Major employers and economic generators include the Department of National Defence, as well as the Port of Halifax and Irving Shipbuilding Inc. and the Port of Halifax.  Agriculture, fishing, mining, forestry and natural gas extraction are major resource industries found in the rural areas of the municipality. Halifax was ranked by MoneySense magazine as the fourth best place to live in Canada for 2012, placed first on a list of “large cities by quality of life” and placed second in a list of “large cities of the future”, both conducted by fDi Magazine for North and South American cities The first permanent European settlement in the region was on the Halifax Peninsula with the establishment of the Town of Halifax, named after the British Earl of Halifax, in 1749.  Halifax is considered by many to be the cultural centre of the Maritimes. Halifax has a number of art galleries, theatres and museums, as well as most of the region’s national-quality sports and entertainment facilities. Halifax has also become a significant film-production centre, with many American and Canadian filmmakers using the streetscapes, often to stand in for other cities. The Canadian Broadcasting Corporation has its Atlantic Canada production centres (radio and television) based in Halifax, and quite a number of radio and television programs are made in the region for national broadcast. Halifax’s tourism industry showcases Nova Scotia’s culture, scenery and coastline. The area has many museums reflecting its ethnic heritage, including the Black Cultural Centre for Nova Scotia. Others museums tell the story of its working history, such as the Maritime Museum of the Atlantic. It is also home to several internationally renowned events such as the Royal Nova Scotia International Tattoo, the Atlantic Film Festival and the Atlantic Fringe Festival. Halifax has numerous National Historic Sites, the most notable being Citadel Hill (Fort George) in Halifax and the  iconic Peggys Cove is internationally recognized and receives 600,000 plus visitors a year.